Doms on Twitter: I don’t follow you, you follow me!

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Profile picture of Joe Lusty

Does your Twitter Strategy include who you follow and why? Branding extends to how you manage your social media.

 

When creating a Twitter strategy, always  keep your audience in mind. Generally speaking, I tell people to follow their followers. After all, following doesn’t cost you anything and it helps grow your network faster. It also aids in social proof. However, it is not right for all people.  If you are in the BDSM community, following back might be counter to your image.  

When you start on Twitter you need to decide the personality of your account. This is a key part of your branding. If you are a dom, and use your tweets to continue that persona, then following back might be the wrong solution for you, especially when it comes to following clients.  As a dom, you might need to work a bit harder for your networking while telling your audience, “You follow me! I don’t follow you.”  

The important part of this is consistency.  If you are going to not-follow as a Twitter strategy then you need to stay true to that. You will also need to find other ways, such as engagement, hashtags and content as primary ways to grow your network.  

Not following can be as much a strategy as following. You just need to make sure your strategy is in alignment with your branding.  


The image used in this post was provided by Joe Lusty. He is a producer, director, photographer and performer.  A full-time photographer, he has some beautiful xxx photographs that are both provocative and artistic. Visit Joe’s website at www.joelusty.com

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