ICANN opens up TLD Registration- Are you ready for .Sexy?
So .XXX is not the only top level domain that is throwing their TLD into the ring. ICANN (Internet Corporation for Assigned Names and Numbers), the organization that oversees TLD’s is opening up registration.
For most people we never think about our TLD, except maybe when you are registering a new web address (URL). In the adult industry, with all the hullaballoo about .XXX, I think it is safe to say that TLD’s have become a common topic of conversation. Whether you are for or against it, .XXX is making people think about the importance of their web address real estate.
.Com is the prime real estate on the internet. It is such prime real estate that most people assume you are a dot com. If you don’t have the prime domain then you might be sending web traffic to the site that does own your dot com.
Every once in a while a site like GoDaddy.com will try to convince us that a TLD like .CO will be the next .com. This is more a marketing push to get people to register .co instead of, or even in addition to, a .com. Of course there are other issues with .co, like people thinking it is a typo or mis-remembering it as .com. To date, dot XXX is the only alternative TLD to gain traction as a plausible dot com replacement.
Despite dot com continuing to dominate website naming conventions, a few have managed to worm their way in. The TLD .me is one that is gaining popularity as it gets incorporated into URLs and in certain ways become phrases, like tungle.me a calendar and meeting scheduling website. “Hey, just tungle.me” is becoming a phrase people are starting to hear. Show.me is a real estate social network.
Another TLD that has made a splash is .ly. You might be wondering what sites use that. Well, how about Bit.ly. This is the number one website used for shortening web urls for social sharing. Almost every adult star and adult website will be familiar, and have likely used, Bit.ly at some point in their social marketing ventures.
So despite the overwhelming cost ($184,000) to submit a new TLD to ICANN, do not be surprised if you start seeing some interesting ones out there like .you or .whatever or .sexy. They may not overtake .com but will any of them get traction? Or will dot XXX be the only top TLD to cause a stir?
Tara Lynn Foxx is this weeks Friday Feature Photo. Make sure you chat her up on Twitter @taralynnfoxx. She is a great gal to tweet with. Not only will she keep you up to date with her appearance and updates to her site, but she might get a little flirty in her tweets with you. I love a good flirty tweet!
Hit up the Adult Trading Card Company to learn how to get a card like hers! Follow them on Twitter @ATCCompany