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Spam is definitely not Sexy

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TWAM

The different social networks fill various needs for its users. Linked In is better for B2B and professional networking. Facebook is your social circle online. Twitter is everything from friends to business to news. If you are in the Adult Entertainment Industry then you are most definitely on Twitter. In fact, you might not be on the other social networks because they make it so challenging to successfully market yourself.

So you are on Twitter,  how do you get people to visit your blog, your site, buy your product, vote for you, etc. In essence how do they become clients?

The biggest mistake people make is spam. We have all seen the people who get out there and talk about their product…all day…all the time…incessantly…ad nauseum. If you want to be ignored, do this. You will be hidden on Facebook and no one will read your tweets.

The adult entertainment industry is riddled with Spam. Hell, you could argue that it is a driving force behind the industry.  So what is the balance between marketing yourself and being flagged for spam.  If someone flags you as a spammer then you will be hidden, or unfollowed, or simply ignored.

If you want people to become clients, then you need to become friends first. You need to become a real person online.

  • Be the person who shares information.
  • Be the person who says good morning and wishes people happy birthday.
  • Be the person who re-tweets other peoples blog posts and pictures.
  • Be the person who offers good advice, for free, for no other reason other than you can.
  • Be the person who responds when someone mentions you
  • Be more than a pretty picture and a sexy link

Now you are dynamic. You are interesting. You are a source of information and you are someone people will look to. In the midst of all this good will, tell people about your website or video release. Ask them for to check it out. If you are looking for votes, then ask for support. Ask people to spread the word. And when they do, thank them. Pepper your own goals into your relationship development. Your friends will respond to your requests. They will read your posts, they will go to your site, they will give you their support. They will do this because you are multi-faceted and not all about yourself. They will do this because you have build real relationships with them. This relationship will drive them to spend more money, refer you to other people and will create a lasting (and profitable) relationship with your clients.

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New Twitter & Adult Film Stars- Is it Less Sexy?

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If you are in the adult entertainment industry, actor, producer, photographer, etc. then you will be familiar with custom Twitter backgrounds. It is actually rare to see someone in the adult entertainment industry who does not have a custom background.

But since September 14th, has the new Twitter release made custom backgrounds become a thing of the past?

Before the new release, a custom background on your Twitter page was a important facet of building your brand. Custom backgrounds allowed any company or individual to show PG13 publicity pics, show off awards, promote a new film or drive traffic to a website. It was a great way to hook a new follower.

Technically custom backgrounds still exist. It’s just that the re-design of Twitter‘s interface prevents them from being seen. In the new interface, “You will now find @mentions, re-tweets, searches, and lists just above your time line – creating a single, streamlined view on the left of the screen. On the right, you can see the features you’re familiar with, including whom you recently followed and who recently followed you, favorites, and Trending Topics.”

The re-organization of information does make the navigation of Twitter much more intuitive but presents a new challenge in branding and identity.

Twitter users will now have to build their brand awareness or their public persona primarily by the content of their tweets. The new interface encourages users to share more multimedia. However, you still have to post interesting content to entice followers (and would be followers) to click-through.

Ultimately, I do not think this will change the way in which people tweet. Yet, the new interface does re-emphasize the importance of your tweets and the relationships you build.

It is not how you look but what you say that matters. So increase your engagement by posting more pics and make sure your Bio can hook followers!

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