Promote your porn on Twitter, promote your brand on LinkedIn.
Veronica Vaughn promotes herself as a business owner first and adult star second. Like Veronica, keep your social networks connected. Her LinkedIn is for networking but her linked Twitter account is for promotion.
LinkedIn is the largest business networking site. It is where you go to post your resume, find jobs, meet people, make connections, create business alliances and have access to amazing business resources. This is not generally where you’d think of porn. In fact, the public does not usually think of any adult star as being invested in business. However, the most successful porn stars have great business heads; that is why they are successful. .
LinkedIn has generally been the forbidden network in porn. Most people in the adult industry have not viewed LinkedIn as an adult friendly platform. This is true, it isn’t. But it is not against people in the adult industry, it is against using the site as a promotion for porn. In all fairness, it is against using the site as commercial promotion for any business. The network is not actually about promoting business, it is about building business connections.
Much like Facebook, it is primarily a self monitoring community. If your profile is essentially spam, you risk being deleted. If you spam groups, your posts will be deleted and you may be removed from the group. If you are obviously engaging or promoting illegal activity, you will be deleted. But if you are focusing on developing your business connections you will be fine.
LinkedIn is a place where adult stars can focus on the business side of their networking – meeting producers, studios, agents, distributors, managers, etc. LinkedIn groups are your greatest resource. There are groups for every possible topic. Interested in Social Media? Join the group Adult Social Media and keep on top of what is happening in social media in adult entertainment.
Join a group, read the discussion and then take part. The more you use the groups the more they will benefit you. As you participate, you will meet people and expand your network.
Are you needing information? Ask the group.
Are you needing help? Ask the group.
Are you looking for business connections? Ask the group.
To network on LinkedIn you just need to position yourself as a business person. Promote your porn on Twitter. Network your brand on LinkedIn.
Hold on to your pantyhose, it’s time to rebrand! That sense of panic when you realize that you probably need to consider rebranding can be paralyzing. But this is a serious issue. For many of us, when we get started online we think we have our thumb on the pulse of our niche. We think we have found a terrific topic and a great name and are creating a super brand. Well, maybe you have and maybe you haven’t. Really, the only way to tell is to give it time.